Via Francigena

Interactive Signage in Palestro

Redazione AEVF
Redazione AEVF

Palestro, Francigena rest-stop in the province of Pavia, has new interactive touristic signage. The small hamlet, associate association of the European Association of Via Francigena Ways, installed information signs near its monuments as part of the QR Tour project.

The project, carried out by Skylab Studios with the help of Edison, aims to make the country and its territory so rich in history and culture it’ll be known worldwide. The low-cost interactive signage can give tourists information 24 hours a day, 7 days a week, and illustrates all the village’s cultural heritage in multiple languages, thus improving the use of the monuments and allowing visitors to integrate perfectly with the city, making it more accessible for citizens.

All it takes is a smartphone to frame the QR code and you’ll have Palestro in the palm of your hand, in multiple languages ​​and with interactive services, also for the disabled. An entirely innovative, low-cost idea that brings accessibility to first place, thanks to video guides in LIS (Italian Sign Language), designed for deaf people.

Among the points of interest highlighted in the Francigena city are: the Sanctuary of the Madonna della Neve, the Ossuary Monument for those Fallen in Battle, the Town Hall, the Parish Church of San Martino, the Confraternity Church of San Giovanni Battista and the so-called Visconti Civic Tower. The creation of this signage, which also has the official logo of the European Association of Via Francigena Ways, saw the collaboration of Arch. Riccardo Pasquino for the texts, Andrea Fornasini for the photos, and the Secondary School of I grado F. Ressico di Palestro (School Year 2018-2019) for translations in English.

Palestro seen from above – VIDEO –