Saint Maurice, a small municipality in the Canton of Valais with great strategic importance, is located along the Swiss stretch of the Via Francigena, exactly halfway along the route followed by archbishop Sigeric on his journey to Rome. The European Association of Via Francigena Ways is incredibly happy to enrich its network with such an important institutional member, therefore we warmly welcome Saint Maurice and its representatives!
In jargon it is called a “pay off”: it is that short, concise, recognisable slogan that accompanies and somehow "explains" a brand. For the Via Francigena it goes without saying that the only truly fitting pay off had to be “Road to Rome".
Do you remember her? Last summer (2020) Myra Stals has cycled along the Via Francigena with her special cargo bike. Armed with her inseparable “pinza” (i.e. plastic trash picker) she travelled for more than 5000km, collecting many kilograms of plastic waste.
Read More"Via Francigena. Road to Rome 2021" is an upcoming event organised by the European Association of the Via Francigena ways (EAVF) to take place on the occasion of the 20th anniversary of its foundation: a great moment of celebration, a long relay march on foot and by bicycle along 3,200 km of the Via Francigena.