EAVF and Confartigianato recently signed an agreement for the promotion of sustainable tourism and the peculiarities of the Italian crossed territories, from tradition to innovation. 

Confartigianato, a reference network along the way 

Confartigianato Imprese is the largest European network representing the interests of and providing services to craft and small enterprises. It associates 700,000 companies belonging to dozens of different sectors, in which the tradition of ancient crafts and the innovation of activities using state-of-the-art technologies coexist. Confartigianato operates throughout Italy with a national headquarters in Rome and 1,201 territorial offices, which report to 103 provincial associations and 21 regional federations. 

With this collaboration, EAVF and Confartigianato aim to be even closer to the many small and medium-sized companies and craft businesses that characterise the Italian fabric, through a series of activities that will also involve the regional federations and territorial associations of Confartigianato. 

The Via Francigena route as a lab for social innovation  

The core of the agreement between EAVF and Confartigianato is to organise joint activities in the field of sustainable tourism, with a special focus on those artisan trades and entrepreneurial innovations born within the territories crossed by the Via Francigena itinerary. In particular, this concerns projects and initiatives aimed at highlighting the enterprises located along the route, and training moments open to the Confartigianato System and dedicated to the creation of tourist itineraries linked to the route. 

The result of this collaboration will in fact build a lab for social innovation and for the promotion of best practices for the development and dissemination of slow tourism along the trails.